Digital Marketing / Branding - Minter Dialogue with Minter Dial Podcast Artwork Image
Digital Marketing / Branding - Minter Dialogue with Minter Dial
How To Wow - Driving An Amazing Customer Experience with Adrian Swinscoe (MDE210)
September 04, 2016 Minter Dial

Minter Dialogue Episode #210 — This interview is with Adrian Swinscoe, expert in the customer experience, author of Pearson-published How to Wow, 68 Effortless Ways to Make Every Customer Experience Amazing, a frequent Forbes contributor all the while running Rare Business, focused on helping companies to improve their customer service and experience. In this conversation, we look at some of the key levers of driving the customer experience, the opportunities for automatisation, the role of the employee experience and how to set expectations and stir emotions. Meanwhile, you can comment and find the show notes on myndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on

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