Digital, New Tech & Brand Strategy - Minter Dialogue Podcast Artwork Image
Digital, New Tech & Brand Strategy - Minter Dialogue
Is Customer Centricity Really The Answer? Stan Phelps Says Not (MDE249)
September 24, 2017 Minter Dial

Minter Dialogue Episode #249

Stan Phelps is a keynote speaker and Workshop Facilitator at PurpleGoldfish. He’s also Forbes Contributor, faculty member on ANA’s School of Marketing and serves as an adjunct instructor at Rutgers Business School. Last but not least, Stan’s an IBM Futurist. In this conversation, Stan and I explore how companies need to move from being merely customer centric to truly purposeful and why that’s not only good for society, it’s good for business. Meanwhile, you can comment and find the show notes on myndset.com where you can also sign up for my bi-weekly newsletter. If you liked the podcast, please take a moment of your precious time to go over to iTunes to rate the podcast. Otherwise, you can find me @mdial on Twitter.
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