Digital, New Tech & Brand Strategy - Minter Dialogue Podcast Artwork Image
Digital, New Tech & Brand Strategy - Minter Dialogue
Brand Relevancy, Disruption and Digital Transformation with Charlene Li (MDE254)
October 29, 2017 Minter Dial

Minter Dialogue Episode #254

Charlene Li is author, thought-leader and world renowned speaker, principal analyst of Altimeter, A Prophet Company. In this podcast, we explore the ongoing disruptive challenges of digital transformation. We also take a closer look at the latest research coming out of Prophet, The Brand Relevance Index, discussing the importance of content, purpose and the different cultural aspects by country. Meanwhile, you can comment and find the show notes on where you can also sign up for my bi-weekly newsletter. If you liked the podcast, please take a moment of your precious time to go over to iTunes to rate the podcast. Otherwise, you can find me @mdial on Twitter.
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